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Brevo vs Mailpro (2024 Comparison)

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Author

Anastasia Belyh

Last Update

Nov 07, 2024

We earn a commission from partner links on Keevee. Commissions do not affect our editor's opinions or evaluations.

Excellent Value For Price
4.3

0

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Brevo

Brevo offers a robust email marketing platform with advanced automation and comprehensive analytics, making it ideal for businesses seeking to optimize their marketing efforts.

  • Advanced automation features.
  • Wide range of templates.
  • Comprehensive analytics.
  • Slight learning curve.
  • Higher cost for advanced features.

Free plan?

Yes

Starting price

$8.08 per month
Good Value For Price
4.1

0

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Mailpro

Mailpro provides an affordable and user-friendly email marketing solution, perfect for small to medium-sized businesses looking to enhance their marketing strategies.

  • User-friendly interface.
  • Affordable pricing.
  • Basic automation features.
  • Limited advanced features.
  • Basic analytics.

Free plan?

Yes

Starting price

Contact sales

What is Brevo?

Brevo is a comprehensive email marketing platform designed to streamline communication and enhance customer engagement. It offers a user-friendly interface with robust features like automation, segmentation, and analytics. Brevo helps businesses of all sizes to create personalized email campaigns, track performance, and optimize strategies for better results. With its intuitive design, even beginners can easily navigate and utilize its powerful tools to connect with their audience effectively.

What is Mailpro?

Mailpro is an email marketing software that empowers businesses to create, send, and analyze email campaigns with ease. It offers a range of templates, automation features, and detailed analytics to help users optimize their marketing efforts. Mailpro is particularly beneficial for small to medium-sized businesses looking to enhance their email marketing strategies without the need for extensive technical knowledge. Its user-friendly interface ensures that even those new to email marketing can achieve professional results.

Pros and Cons of Brevo vs Mailpro

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Pros & Cons of Brevo

Advanced automation features
  • Brevo offers sophisticated automation tools that allow you to create complex workflows, saving time and enhancing efficiency. This is particularly beneficial for businesses looking to streamline their email marketing efforts.
Wide range of templates
  • With Brevo, you have access to a diverse selection of customizable templates, enabling you to create professional and visually appealing emails that resonate with your audience.
Comprehensive analytics
  • Brevo provides detailed analytics that offer valuable insights into your email campaigns' performance, helping you make data-driven decisions to optimize your marketing strategies.
Slight learning curve
  • While Brevo is user-friendly, its extensive features may require some time to master, especially for beginners who are new to email marketing platforms.
Higher cost for advanced features
  • Brevo's advanced features come at a higher price point, which may not be suitable for businesses with limited budgets or those seeking basic email marketing tools.
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Pros & Cons of Mailpro

User-friendly interface
  • Mailpro's intuitive interface makes it easy for users of all skill levels to navigate and create effective email campaigns without the need for extensive technical knowledge.
Affordable pricing
  • Mailpro offers competitive pricing plans that make it an attractive option for small to medium-sized businesses looking to enhance their email marketing efforts without breaking the bank.
Basic automation features
  • Mailpro provides essential automation tools that help streamline your email marketing processes, making it a suitable choice for businesses seeking straightforward automation capabilities.
Limited advanced features
  • Mailpro may lack some of the advanced features found in other email marketing platforms, which could limit its appeal to businesses seeking more comprehensive tools.
Basic analytics
  • While Mailpro offers basic analytics, they may not provide the in-depth insights needed for businesses looking to optimize their email marketing strategies fully.

Brevo vs Mailpro: At A Glance

Decision FactorBrevoMailpro
Value to Price
Excellent4.5
Good4.2
Ease of Use
Good4.2
Excellent4.3
Functionality
Excellent4.4
Good4.1
Scalability
Excellent4.3
Good4.0
Integrations
Good4.2
Good4.1
Customer Support
Good4.1
Good4.0
Security
Excellent4.3
Good4.2
Overall Rating
Excellent4.3
Good4.1

Brevo vs Mailpro: A Detailed Breakdown of Key Features

FeaturesBrevoMailpro
Automation
Excellent4.5
Good4.2
Template Variety
Excellent4.3
Good4.1
Analytics
Excellent4.4
Good4.0
Segmentation
Excellent4.3
Good4.1
A/B Testing
Good4.2
Good4.0
Mobile Optimization
Excellent4.3
Good4.2

Automation

Brevo offers advanced automation features that allow you to create complex workflows and automate repetitive tasks, saving you time and effort. Mailpro also provides automation capabilities, but they are not as extensive as Brevo's. If you need a tool with powerful automation features, Brevo is the better choice.

Template Variety

Brevo provides a wide range of customizable templates, allowing you to create professional-looking emails with ease. Mailpro offers a decent selection of templates, but they may not be as diverse as Brevo's. If you value template variety, Brevo is the superior option.

Analytics

Brevo excels in analytics, offering detailed insights into your email campaigns' performance. Mailpro provides basic analytics, but they may not be as comprehensive as Brevo's. If you need in-depth analytics, Brevo is the better choice.

Segmentation

Brevo offers robust segmentation features, allowing you to target specific audiences with personalized content. Mailpro also provides segmentation capabilities, but they may not be as advanced as Brevo's. If segmentation is important to you, Brevo is the superior option.

A/B Testing

Brevo provides A/B testing features that allow you to test different versions of your emails to optimize performance. Mailpro offers basic A/B testing, but it may not be as comprehensive as Brevo's. If you need advanced A/B testing, Brevo is the better choice.

Mobile Optimization

Both Brevo and Mailpro offer mobile optimization features, ensuring your emails look great on any device. However, Brevo provides more advanced mobile optimization options, making it the better choice if mobile optimization is a priority.

Pricing Comparison of Brevo and Mailpro

To assist you in making an informed choice, we’ve outlined the pricing plans and essential features of Brevo and Mailpro. This comparison will highlight the best option for your email marketing needs.

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Brevo Pricing Plans

Free
For Small Startups
$0

per month

Get Startedright_arrow
Free includes:
  • Access customizable email templates for personalized communication.
  • Utilize drag & drop editor for easy email creation.
  • Conduct SMS & WhatsApp campaigns for broader reach.
  • Integrate transactional emails via API, SMTP, and Webhooks.
Starter
For Growing Businesses
$8.08

per month

Try For Freeright_arrow
Includes Free, plus:
  • Remove Brevo logo with an add-on for professional branding.
  • Access basic reporting and analytics for performance insights.
  • Receive 24/7 email support for continuous assistance.
  • Ideal for growing businesses needing more email capacity.
Business
For Marketing Managers
$16.17

per month

Try For Freeright_arrow
Includes Starter, plus:
  • Utilize predictive sending AI for optimal email timing.
  • Create landing pages to capture leads effectively.
  • Conduct A/B testing for data-driven decision making.
  • Access advanced statistics for in-depth analysis.
Enterprise
For Large Enterprises
Contact sales
Request Pricingright_arrow
Includes Business, plus:
  • Utilize sub-account management for team collaboration.
  • Access advanced integrations for seamless workflows.
  • Receive personalized support for tailored solutions.
  • Benefit from enterprise-grade security for data protection.
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Mailpro Pricing Plans

Free
For Beginners
USD0

USD

Get Startedright_arrow
Free includes:
  • Unlimited Email Contacts for extensive reach.
  • Safe Data storage in Switzerland ensuring security.
  • Mailpro Watermarks on all emails sent.
  • Support by Email for assistance and queries.
Prepaid
For Occasional Senders
Contact sales
Request Pricingright_arrow
Includes Free, plus:
  • Basic Automation for streamlined email processes.
  • Basic Segmentation for targeted email campaigns.
  • Enhanced Delivery Tools like SPF, DKIM, DMARC.
  • Customizable Subscription Forms for user engagement.
Subscription
For Regular Senders
Contact sales
Request Pricingright_arrow
Includes Prepaid, plus:
  • Unlimited SMTP Usage for extensive email sending.
  • Enhanced Automation and Segmentation Options for efficiency.
  • Custom Branding with Your Logo for brand consistency.
  • Possibility to buy Extra Users for team collaboration.

Our Rating Methodology

We thoroughly evaluate each email marketing tool, focusing on key aspects like functionality, ease of use, and customer support. By analyzing user reviews and conducting hands-on testing, we ensure our recommendations align with your needs. Each factor is weighted to provide a reliable final rating, helping you make informed decisions.

Decision FactorScoring Weight
Value to Price
20%
20%
Ease of Use
20%
15%
Functionality
20%
25%
Scalability
20%
15%
Integrations
20%
10%
Customer Support
20%
10%
Security
20%
5%

Brevo or Mailpro: Which One Matches Your Business Needs?

Choose Brevo If You Need ...

  • Advanced automation features

    If you are a business looking for a tool with advanced automation features, Brevo is the better choice. Its sophisticated automation tools allow you to create complex workflows, saving time and enhancing efficiency.

  • Comprehensive analytics

    If you need detailed insights into your email campaigns' performance, Brevo is the superior option. Its comprehensive analytics provide valuable data to help you optimize your marketing strategies.

Choose Mailpro If You Need ...

  • User-friendly interface

    If you are new to email marketing and need a tool with a user-friendly interface, Mailpro is the better choice. Its intuitive design makes it easy for users of all skill levels to navigate and create effective campaigns.

  • Affordable pricing

    If you are a small to medium-sized business looking for an affordable email marketing solution, Mailpro is the superior option. Its competitive pricing plans make it an attractive choice for budget-conscious businesses.

Frequently Asked Questions

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Author

Anastasia Belyh

Anastasia Belyh is a senior tech writer with over 15 years of experience in marketing, sales, and business software. Having worked in investment banking, management consulting, and founded multiple companies, her in-depth knowledge and hands-on expertise make her software reviews authoritative, trustworthy, and highly practical for business decision-makers.