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Brevo vs Elastic Email (2024 Comparison)

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Author

Anastasia Belyh

Last Update

Nov 07, 2024

We earn a commission from partner links on Keevee. Commissions do not affect our editor's opinions or evaluations.

Excellent Value For Price
4.3

0

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Brevo

Brevo offers a comprehensive email marketing solution with advanced automation and analytics tools. Its extensive integration options make it a versatile choice for businesses looking to streamline their workflows.

  • Comprehensive automation features
  • Advanced analytics tools
  • Extensive integration options
  • Requires learning curve
  • Higher cost for advanced features

Free plan?

Yes

Starting price

$8.08 per month
Good Value For Price
4.1

0

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Elastic Email

Elastic Email provides an affordable and reliable email marketing solution with high deliverability rates and a user-friendly interface. It's an ideal choice for businesses with limited budgets.

  • Affordable pricing
  • High deliverability rates
  • User-friendly interface
  • Limited advanced features
  • Basic analytics options

Free plan?

Yes

Starting price

$29 per month

What is Brevo?

Brevo is a comprehensive email marketing platform designed to streamline communication and enhance customer engagement. It offers a user-friendly interface, making it easy for businesses to create, send, and track email campaigns. With its robust automation features, Brevo helps businesses save time and improve efficiency. It also provides detailed analytics, allowing users to measure the success of their campaigns and make data-driven decisions. Whether you're a small business or a large enterprise, Brevo's scalable solutions can adapt to your needs, ensuring you reach your audience effectively.

What is Elastic Email?

Elastic Email is a versatile email marketing tool that caters to businesses of all sizes. It offers a range of features, including email campaign creation, automation, and analytics. Elastic Email is known for its affordability and reliability, making it a popular choice for startups and small businesses. Its intuitive interface allows users to easily design and send emails, while its powerful analytics provide insights into campaign performance. With Elastic Email, businesses can enhance their communication strategies and build stronger relationships with their customers.

Pros and Cons of Brevo vs Elastic Email

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Pros & Cons of Brevo

Comprehensive automation features
  • Brevo offers a wide range of automation features that allow users to create complex workflows, saving time and enhancing efficiency. This makes it an ideal choice for businesses looking to streamline their marketing efforts.
Advanced analytics tools
  • Brevo provides detailed analytics and reporting tools that help users measure the success of their campaigns and make data-driven decisions. This is particularly beneficial for businesses that prioritize data analysis.
Extensive integration options
  • Brevo offers a wide range of integrations, allowing users to connect with other tools and platforms. This makes it a versatile choice for businesses looking to streamline their workflows.
Requires learning curve
  • Brevo's extensive features may require a learning curve for new users. This can be a drawback for those looking for a platform that is easy to use right out of the box.
Higher cost for advanced features
  • Brevo's advanced features come at a higher cost, which may not be suitable for businesses with limited budgets. This can be a consideration for those looking for a more affordable option.
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Pros & Cons of Elastic Email

Affordable pricing
  • Elastic Email offers competitive pricing, making it an attractive option for businesses with limited budgets. This affordability does not compromise the quality of its features, making it a cost-effective choice.
High deliverability rates
  • Elastic Email is known for its high deliverability rates, ensuring that emails reach their intended recipients. This makes it a reliable choice for businesses focused on ensuring their messages are delivered.
User-friendly interface
  • Elastic Email's intuitive interface makes it easy for users to navigate and create campaigns without a steep learning curve. This is particularly beneficial for beginners or those looking for a straightforward platform.
Limited advanced features
  • Elastic Email may not offer the same level of advanced features as some of its competitors. This can be a drawback for businesses looking for more comprehensive options.
Basic analytics options
  • Elastic Email's analytics options may be more basic compared to other platforms. This can be a consideration for businesses that prioritize data analysis and reporting.

Brevo vs Elastic Email: At A Glance

Decision FactorBrevoElastic Email
Value to Price
Excellent4.5
Good4.2
Ease of Use
Good4.2
Excellent4.3
Functionality
Excellent4.4
Good4.1
Scalability
Excellent4.3
Good4.0
Integrations
Good4.2
Good4.1
Customer Support
Good4.1
Good4.0
Security
Excellent4.3
Good4.2
Overall Rating
Excellent4.3
Good4.1

Value to Price

Brevo offers a competitive pricing structure that aligns well with the features it provides, making it a cost-effective choice for businesses looking to maximize their marketing budget. Elastic Email, while affordable, may not offer the same level of features, making Brevo a better choice for those seeking value for money.

Ease of Use

Elastic Email shines with its intuitive interface, making it easy for users to navigate and create campaigns without a steep learning curve. Brevo, while user-friendly, may require a bit more time to master, making Elastic Email a better choice for beginners.

Functionality

Brevo excels in functionality, offering a wide range of features that cater to various marketing needs. Its robust automation and analytics tools provide users with the ability to create complex campaigns. Elastic Email, while functional, may not offer the same depth, making Brevo a better choice for those seeking advanced features.

Scalability

Brevo's scalable solutions make it an ideal choice for growing businesses. Its ability to adapt to increasing demands ensures that users can continue to rely on the platform as their needs evolve. Elastic Email, while scalable, may not offer the same level of flexibility, making Brevo a better choice for businesses planning for growth.

Integrations

Both Brevo and Elastic Email offer a range of integrations, allowing users to connect with other tools and platforms. However, Brevo's extensive integration options make it a more versatile choice for businesses looking to streamline their workflows.

Customer Support

Brevo provides reliable customer support, ensuring users have access to assistance when needed. Elastic Email also offers support, but Brevo's more comprehensive options make it a better choice for those who prioritize customer service.

Security

Security is a priority for both Brevo and Elastic Email, with both platforms offering robust measures to protect user data. However, Brevo's additional security features make it a more secure choice for businesses handling sensitive information.

Overall Rating

Brevo's combination of features, scalability, and support make it a top choice for businesses seeking a comprehensive email marketing solution. Elastic Email, while reliable, may not offer the same level of functionality, making Brevo the better overall choice.

Brevo vs Elastic Email: A Detailed Breakdown of Key Features

FeaturesBrevoElastic Email
Email Automation
Excellent4.5
Good4.2
Analytics and Reporting
Excellent4.4
Good4.1
Template Design
Excellent4.3
Good4.2
Deliverability
Good4.2
Excellent4.3
List Management
Excellent4.4
Good4.1
A/B Testing
Excellent4.3
Good4.2

Email Automation

Brevo's email automation capabilities are robust, allowing users to create complex workflows that save time and enhance efficiency. Elastic Email offers automation features as well, but Brevo's more advanced options make it a better choice for businesses looking to streamline their marketing efforts.

Analytics and Reporting

Brevo provides detailed analytics and reporting tools that help users measure the success of their campaigns and make data-driven decisions. Elastic Email also offers analytics, but Brevo's more comprehensive options make it a better choice for those who prioritize data analysis.

Template Design

Both Brevo and Elastic Email offer a range of customizable templates, allowing users to create visually appealing emails. However, Brevo's more extensive design options make it a better choice for businesses looking to create unique and engaging content.

Deliverability

Elastic Email is known for its high deliverability rates, ensuring that emails reach their intended recipients. Brevo also offers reliable deliverability, but Elastic Email's reputation in this area makes it a better choice for businesses focused on ensuring their messages are delivered.

List Management

Brevo's list management features are comprehensive, allowing users to segment and organize their contacts effectively. Elastic Email offers similar features, but Brevo's more advanced options make it a better choice for businesses with large or complex contact lists.

A/B Testing

Brevo's A/B testing capabilities allow users to experiment with different email elements to optimize their campaigns. Elastic Email also offers A/B testing, but Brevo's more advanced options make it a better choice for businesses looking to refine their marketing strategies.

Pricing Comparison of Brevo and Elastic Email

We’ve compiled the pricing tables and highlighted the key features of both Brevo and Elastic Email to aid in your decision-making process. Let’s explore what each platform has to offer.

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Brevo Pricing Plans

Free
For Small Startups
$0

per month

Get Startedright_arrow
Free includes:
  • Access customizable email templates for personalized communication.
  • Utilize drag & drop editor for easy email creation.
  • Conduct SMS & WhatsApp campaigns for broader reach.
  • Integrate transactional emails via API, SMTP, and Webhooks.
Starter
For Growing Businesses
$8.08

per month

Try For Freeright_arrow
Includes Free, plus:
  • Remove Brevo logo with an add-on for professional branding.
  • Access basic reporting and analytics for performance insights.
  • Receive 24/7 email support for continuous assistance.
  • Ideal for growing businesses needing more email capacity.
Business
For Marketing Managers
$16.17

per month

Try For Freeright_arrow
Includes Starter, plus:
  • Utilize predictive sending AI for optimal email timing.
  • Create landing pages to capture leads effectively.
  • Conduct A/B testing for data-driven decision making.
  • Access advanced statistics for in-depth analysis.
Enterprise
For Large Enterprises
Contact sales
Request Pricingright_arrow
Includes Business, plus:
  • Utilize sub-account management for team collaboration.
  • Access advanced integrations for seamless workflows.
  • Receive personalized support for tailored solutions.
  • Benefit from enterprise-grade security for data protection.
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Elastic Email Pricing Plans

Starter
For Small Businesses
$29

per month

Try For Freeright_arrow
Starter includes:
  • Email Designer for creating visually appealing emails.
  • Campaign Creator to manage and execute email campaigns.
  • Landing Page Editor for designing effective landing pages.
  • Web Forms for capturing leads and customer information.
Pro
For Large Enterprises
$49

per month

Try For Freeright_arrow
Includes Starter, plus:
  • Faster Delivery Speed for timely email delivery.
  • Unlimited Custom Fields for personalized email content.
  • Custom rDNS for improved email deliverability.
  • Webhooks for real-time data integration.

Our Rating Methodology

We thoroughly test each email marketing tool, evaluating key features like automation, analytics, and deliverability. We also analyze user reviews to ensure our recommendations fit your needs. Each of the seven evaluation factors is weighted by importance to provide an accurate final rating, helping you avoid poor-quality tools and make informed decisions.

Decision FactorScoring Weight
Value to Price
20%
20%
Ease of Use
20%
15%
Functionality
20%
25%
Scalability
20%
15%
Integrations
20%
10%
Customer Support
20%
10%
Security
20%
5%

Brevo or Elastic Email: Which One Matches Your Business Needs?

Choose Brevo If You Need ...

  • Advanced automation features

    If you are a business looking for a platform with advanced automation features, Brevo is the ideal choice. Its comprehensive automation tools allow you to create complex workflows, saving time and enhancing efficiency.

  • Comprehensive analytics tools

    If you prioritize data analysis and reporting, Brevo's advanced analytics tools make it the better choice. Its detailed reporting options help you measure the success of your campaigns and make data-driven decisions.

Choose Elastic Email If You Need ...

  • Affordable pricing

    If you are a business with a limited budget, Elastic Email's affordable pricing makes it an attractive option. Its competitive pricing does not compromise the quality of its features, making it a cost-effective choice.

  • High deliverability rates

    If you prioritize ensuring your emails reach their intended recipients, Elastic Email's high deliverability rates make it the better choice. Its reputation in this area ensures your messages are delivered reliably.

Frequently Asked Questions

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Author

Anastasia Belyh

Anastasia Belyh is a senior tech writer with over 15 years of experience in marketing, sales, and business software. Having worked in investment banking, management consulting, and founded multiple companies, her in-depth knowledge and hands-on expertise make her software reviews authoritative, trustworthy, and highly practical for business decision-makers.