Bitrix24 vs ActiveCampaign (2025 Comparison)
Bitrix24 offers a comprehensive suite of tools, including CRM, project management, and communication features, making it an all-in-one solution for businesses looking to streamline operations.
- Comprehensive suite of tools
- Affordable pricing
- Strong project management features
- Steep learning curve
- Interface can feel cluttered
Free plan?
YesStarting price
US$49 per month
ActiveCampaign provides advanced automation features and excellent customer support, making it a powerful tool for businesses looking to enhance their marketing efforts and improve customer engagement.
- Advanced automation features
- Excellent customer support
- Intuitive interface
- Higher pricing
- Limited project management features
Free plan?
YesStarting price
$15 per monthWhat is Bitrix24?
Bitrix24 is a comprehensive CRM and collaboration platform designed to streamline business operations. It offers a suite of tools including project management, communication, and customer relationship management. With Bitrix24, you can manage tasks, communicate with your team, and track customer interactions all in one place. This tool is particularly beneficial for businesses looking to enhance productivity and improve customer engagement. Its user-friendly interface and robust features make it a popular choice for small to medium-sized enterprises.
What is ActiveCampaign?
ActiveCampaign is a powerful marketing automation and CRM tool that helps businesses connect with their customers in meaningful ways. It offers features like email marketing, automation workflows, and customer segmentation to enhance customer engagement. ActiveCampaign is ideal for businesses looking to streamline their marketing efforts and improve customer relationships. Its intuitive interface and advanced automation capabilities make it a favorite among marketers and sales teams.
Pros and Cons of Bitrix24 vs ActiveCampaign
Pros & Cons of Bitrix24
- Bitrix24 offers a wide range of tools, including CRM, project management, and communication features, making it an all-in-one solution for businesses looking to streamline operations.
- Bitrix24 provides competitive pricing plans, making it accessible for small to medium-sized businesses looking for a cost-effective solution with a wide range of features.
- Bitrix24 excels in project management with its comprehensive suite of tools that allow you to manage tasks, track progress, and collaborate with your team effectively.
- Bitrix24 has a steep learning curve due to its extensive range of tools, which can be overwhelming for new users and require time to master.
- The interface of Bitrix24 can feel cluttered at times, making it challenging for users to navigate and find the features they need quickly.
Pros & Cons of ActiveCampaign
- ActiveCampaign offers powerful automation workflows that allow you to create complex sequences and automate various tasks, enhancing marketing efforts and customer engagement.
- ActiveCampaign is known for its responsive and helpful customer support team, providing users with the assistance they need to make the most of the platform.
- ActiveCampaign's intuitive interface makes it easy for users to navigate and utilize its features, reducing the learning curve and enhancing user experience.
- ActiveCampaign's pricing is higher compared to other tools, which may be a consideration for businesses with limited budgets looking for a cost-effective solution.
- ActiveCampaign is more focused on marketing automation, and its project management features are limited compared to other tools like Bitrix24.
Bitrix24 vs ActiveCampaign: At A Glance
Value to Price
Bitrix24 offers a comprehensive suite of tools at a competitive price, making it a great value for businesses looking for an all-in-one solution. ActiveCampaign, while slightly more expensive, provides advanced marketing automation features that justify its price. If you need a cost-effective solution with a wide range of features, Bitrix24 is a solid choice.
Ease of Use
ActiveCampaign is known for its intuitive interface and user-friendly design, making it easy for users to navigate and utilize its features. Bitrix24, on the other hand, has a steeper learning curve due to its extensive range of tools. If ease of use is a priority, ActiveCampaign is the better option.
Functionality
Both Bitrix24 and ActiveCampaign offer robust functionality, but ActiveCampaign excels in marketing automation and CRM capabilities. Bitrix24 provides a wider range of tools, including project management and communication features. If you need advanced marketing automation, ActiveCampaign is the superior choice.
Scalability
Both tools are scalable, but ActiveCampaign offers more flexibility for growing businesses with its advanced automation features. Bitrix24 is suitable for small to medium-sized businesses looking for an all-in-one solution. If scalability is a key factor, ActiveCampaign is the better option.
Integrations
ActiveCampaign offers a wide range of integrations with popular third-party tools, making it easy to connect with other platforms. Bitrix24 also provides integrations, but its library is not as extensive. If integrations are important, ActiveCampaign is the better choice.
Customer Support
Both Bitrix24 and ActiveCampaign offer reliable customer support, but ActiveCampaign is known for its responsive and helpful support team. Bitrix24 provides support through various channels, but response times can vary. If customer support is a priority, ActiveCampaign is the better option.
Security
Both tools offer robust security features to protect user data. ActiveCampaign provides advanced security measures, including encryption and regular security audits. Bitrix24 also offers strong security features, but ActiveCampaign's additional measures make it the more secure option.
Overall Rating
ActiveCampaign scores higher overall due to its advanced marketing automation features, ease of use, and excellent customer support. Bitrix24 is a strong contender with its comprehensive suite of tools and competitive pricing. If you need a powerful marketing automation tool, ActiveCampaign is the better choice.
Bitrix24 vs ActiveCampaign: A Detailed Breakdown of Key Features
Project Management
Bitrix24 excels in project management with its comprehensive suite of tools that allow you to manage tasks, track progress, and collaborate with your team. ActiveCampaign, while offering some project management features, is more focused on marketing automation. If project management is a priority, Bitrix24 is the better choice.
Email Marketing
ActiveCampaign is a leader in email marketing, offering advanced features like automation workflows, segmentation, and personalized email campaigns. Bitrix24 provides basic email marketing features, but ActiveCampaign's capabilities are more robust. If email marketing is a key focus, ActiveCampaign is the superior option.
Automation Workflows
ActiveCampaign offers powerful automation workflows that allow you to create complex sequences and automate various tasks. Bitrix24 also provides automation features, but they are not as advanced as ActiveCampaign's. If automation is crucial, ActiveCampaign is the better choice.
Customer Segmentation
ActiveCampaign excels in customer segmentation, allowing you to create detailed segments based on various criteria. Bitrix24 offers segmentation features, but they are not as advanced. If customer segmentation is important, ActiveCampaign is the superior option.
Communication Tools
Bitrix24 offers a wide range of communication tools, including chat, video calls, and social intranet. ActiveCampaign provides basic communication features, but Bitrix24's offerings are more comprehensive. If communication tools are a priority, Bitrix24 is the better choice.
Reporting and Analytics
Both Bitrix24 and ActiveCampaign offer robust reporting and analytics features, but ActiveCampaign provides more advanced insights and data visualization options. If detailed reporting and analytics are important, ActiveCampaign is the superior choice.
Pricing Comparison of Bitrix24 and ActiveCampaign
We’ve compiled the pricing tables and highlighted the key features of both Bitrix24 and ActiveCampaign to aid in your decision-making process. Let’s explore what each platform has to offer.
Bitrix24 Pricing Plans
- Task and project management to streamline workflows and deadlines.
- CRM system to manage customer relationships effectively.
- Bitrix24 Sign for secure document signing and management.
- Drive for cloud storage and file sharing.
- 5 user access for small team collaboration.
- Website builder for creating professional websites.
- Online store setup for e-commerce businesses.
- Customer support for resolving queries and issues.
- 50 user access for medium-sized teams.
- Marketing tools for promoting products and services.
- Online documents for collaborative editing and sharing.
- Administration tools for managing user roles and permissions.
- 100 user access for large teams and departments.
- X5 CRM for advanced customer relationship management.
- e-Signature for HR to streamline HR processes.
- Sales Intelligence for data-driven sales strategies.
- 250 user access with scalability up to 10,000 users.
- Multiple branches support for global operations.
- Enterprise pack for enhanced performance and security.
- Scalability options for growing business needs.
ActiveCampaign Pricing Plans
- 10x contact limit for email sends to reach more people.
- 1 user access to manage your campaigns.
- 5 actions per automation for streamlined processes.
- Standard web forms to capture leads efficiently.
- 12x contact limit for email sends to expand reach.
- 3 users access for collaborative work.
- Unlimited actions per automation for complex workflows.
- A/B testing for emails and automations to optimize performance.
- 15x contact limit for email sends to maximize outreach.
- 5 users access for larger teams.
- Premium segmentation for targeted marketing.
- Predictive sending to optimize email delivery times.
- Dedicated account team for personalized assistance.
- Single Sign-On (SSO) for enhanced security.
- Custom objects for tailored data management.
- Premium reporting and analytics for in-depth insights.
Our Rating Methodology
We thoroughly evaluate each CRM tool, focusing on key aspects like functionality, ease of use, and customer support. By analyzing user reviews and conducting in-depth testing, we ensure our recommendations are reliable. Each factor is weighted by importance to deliver an accurate final rating, helping you make informed decisions.
Bitrix24 or ActiveCampaign: Which One Matches Your Business Needs?
Choose Bitrix24 If You Need ...
- Comprehensive suite of tools
If you need a comprehensive suite of tools for managing your business operations, Bitrix24 is the better choice. It offers CRM, project management, and communication features, making it an all-in-one solution for businesses looking to streamline operations.
- Affordable pricing
If you are looking for a cost-effective solution with a wide range of features, Bitrix24 is the better choice. It provides competitive pricing plans, making it accessible for small to medium-sized businesses.
Choose ActiveCampaign If You Need ...
- Advanced automation features
If you need advanced automation features to enhance your marketing efforts, ActiveCampaign is the better choice. It offers powerful automation workflows that allow you to create complex sequences and automate various tasks.
- Excellent customer support
If you prioritize excellent customer support, ActiveCampaign is the better choice. It is known for its responsive and helpful support team, providing users with the assistance they need to make the most of the platform.
Frequently Asked Questions
Which tool is better for small businesses?
Which tool offers better marketing automation features?
Which tool is easier to use?
Which tool offers better customer support?
Which tool is more cost-effective?
Which tool offers better project management features?
Martin Lunendonk
Martin Lunendonk is a senior tech writer specializing in website builders, web hosting, and ecommerce platforms. With a background in finance, accounting, and philosophy, he has founded multiple tech startups and worked in medium to large tech companies and investment banking, bringing deep expertise and reliable insights to his software reviews.
