Beehiiv vs Mailgun (2024 Comparison)
Beehiiv offers a user-friendly platform for creating and managing newsletters. With customizable templates and comprehensive analytics, it's perfect for content creators looking to engage their audience effectively.
- User-friendly interface
- Comprehensive analytics
- Customizable templates
- Limited API access
- Basic automation features
Free plan?
YesStarting price
$39 per month
Mailgun provides robust email delivery services with advanced deliverability tools and detailed analytics. Ideal for businesses needing reliable email infrastructure and extensive API capabilities.
- Advanced deliverability tools
- Robust API capabilities
- Detailed analytics
- Requires technical expertise
- Higher learning curve
Free plan?
YesStarting price
$15 per monthWhat is Beehiiv?
Beehiiv is a comprehensive newsletter platform designed to help creators and businesses build, grow, and monetize their audience. It offers a user-friendly interface, making it easy to design and send newsletters without any technical expertise. With Beehiiv, you can track your audience's engagement through detailed analytics, allowing you to tailor your content to better meet their needs. The platform also supports monetization through subscriptions and sponsorships, providing a seamless way to generate revenue from your content. Whether you're a seasoned marketer or just starting, Beehiiv simplifies the process of connecting with your audience.
What is Mailgun?
Mailgun is a powerful email delivery service that helps businesses send, receive, and track emails effortlessly. It is particularly beneficial for developers and businesses that require reliable email infrastructure. Mailgun offers robust APIs that allow you to integrate email capabilities into your applications seamlessly. With features like email validation, detailed analytics, and advanced deliverability tools, Mailgun ensures your emails reach the intended recipients. Whether you're sending transactional emails or marketing campaigns, Mailgun provides the tools you need to manage your email communications effectively.
Pros and Cons of Beehiiv vs Mailgun
Pros & Cons of Beehiiv
- Beehiiv's interface is designed with simplicity in mind, making it easy for users to navigate and utilize its features without a steep learning curve. This is particularly beneficial for beginners.
- Beehiiv provides detailed analytics that help you understand your audience's engagement with your newsletters. The intuitive dashboard makes it easy to track open rates and click-throughs.
- Beehiiv offers a wide range of customizable email templates that make it easy to create visually appealing newsletters. The drag-and-drop editor allows you to design emails without any coding skills.
- Beehiiv offers API access, but it may not be as extensive as some users require, particularly for those looking to integrate with a wide range of tools and applications.
- While Beehiiv provides automation capabilities, they may be considered basic compared to other platforms. This could be a limitation for businesses with complex email marketing needs.
Pros & Cons of Mailgun
- Mailgun is renowned for its exceptional deliverability, making it a preferred choice for businesses with high email volumes. Its tools ensure your emails reach the inbox reliably.
- Mailgun excels in API access, offering extensive capabilities that are ideal for developers looking to integrate email functionalities into their applications seamlessly.
- Mailgun provides advanced analytics with a focus on deliverability and performance metrics. This is particularly beneficial for businesses needing in-depth technical insights.
- Mailgun's powerful features may require a bit more technical know-how, especially for those integrating it into existing systems. This could be a barrier for non-technical users.
- While Mailgun offers extensive capabilities, it may have a higher learning curve compared to other platforms, particularly for users new to email marketing.
Beehiiv vs Mailgun: At A Glance
Beehiiv vs Mailgun: A Detailed Breakdown of Key Features
Email Templates
Beehiiv offers a wide range of customizable email templates that make it easy to create visually appealing newsletters. I found the drag-and-drop editor particularly user-friendly, allowing you to design emails without any coding skills. Mailgun, while offering templates, focuses more on the technical aspects of email delivery. If you're looking for a platform with a strong emphasis on design and ease of use, Beehiiv is the better choice. However, if your priority is on the backend email infrastructure, Mailgun might be more suitable.
Analytics
Beehiiv provides detailed analytics that help you understand your audience's engagement with your newsletters. I appreciated the intuitive dashboard that made it easy to track open rates and click-throughs. Mailgun, on the other hand, offers advanced analytics with a focus on deliverability and performance metrics. If you're looking for insights into your audience's behavior, Beehiiv is a great option. For those needing in-depth technical analytics, Mailgun excels in this area.
Automation
Beehiiv's automation features allow you to set up email sequences and workflows with ease. I found the process straightforward, making it ideal for those new to email marketing. Mailgun offers more advanced automation capabilities, suitable for businesses with complex email needs. If you're looking for a simple yet effective automation tool, Beehiiv is a solid choice. For more sophisticated automation, Mailgun provides the necessary tools.
Deliverability
Beehiiv ensures your emails reach the inbox with reliable deliverability rates. I noticed consistent performance in my campaigns, which is crucial for maintaining audience engagement. Mailgun, however, is renowned for its exceptional deliverability, making it a preferred choice for businesses with high email volumes. If deliverability is your top priority, Mailgun is the superior option.
API Access
Beehiiv offers API access for those looking to integrate their email marketing with other tools. I found the documentation clear and helpful for getting started. Mailgun, however, excels in this area with robust API capabilities, making it ideal for developers. If you're a developer seeking extensive API features, Mailgun is the better choice.
User Interface
Beehiiv's user interface is clean and intuitive, making it easy for users to navigate and utilize its features. I appreciated the simplicity, which is perfect for beginners. Mailgun, while functional, may require a bit more technical know-how. If you prefer a straightforward, user-friendly platform, Beehiiv is ideal. For those comfortable with a more technical setup, Mailgun offers extensive capabilities.
Pricing Comparison of Beehiiv and Mailgun
To assist you in making an informed choice, we’ve outlined the pricing plans and essential features of Beehiiv and Mailgun. This comparison will highlight the best option for your email marketing needs.
Beehiiv Pricing Plans
- Custom Newsletters to tailor content to your audience.
- Campaign Analytics for tracking performance and insights.
- Unlimited Email Sends to reach your audience without limits.
- Optimized Deliverability to ensure emails land in inboxes.
- Email Automations for streamlined communication.
- Referral Program to grow your subscriber base.
- 3D Analytics for deeper insights into performance.
- Unlimited Teammates for collaborative efforts.
- NewsletterXP Course for advanced newsletter strategies.
- Up to 10 Publications for diverse content management.
- Priority Support for quick assistance and solutions.
- RSS to Send for automated content distribution.
- Designated Account Manager for personalized support.
- Dedicated IP Addresses for enhanced email deliverability.
- Infinite Subscribers to scale without limits.
- Custom 100k+ subscriber limits for large-scale operations.
Mailgun Pricing Plans
- Access to RESTful email APIs and SMTP relay.
- Includes 1 custom sending domain for branding.
- Provides tracking, analytics, and webhooks.
- 1 day log retention for email activities.
- Monthly email overage options for flexibility.
- 5 inbound routes for better email management.
- 1 day log retention for tracking email activities.
- Email analytics and reporting for insights.
- 1,000 custom sending domains for extensive branding.
- Email template builder and API for customization.
- 5 days log retention for detailed tracking.
- Full access to inbound routing for email management.
- SAML SSO for enhanced security and access control.
- Dedicated IP pools for improved deliverability.
- 30 days log retention for comprehensive tracking.
- Live phone and chat support for immediate assistance.
Our Rating Methodology
We thoroughly evaluate each email marketing tool, focusing on key aspects like functionality, scalability, and ease of use. By analyzing user feedback and conducting hands-on testing, we ensure our recommendations are reliable. Each of the seven evaluation factors is weighted by importance to deliver a comprehensive final rating, helping you make informed decisions.
Beehiiv or Mailgun: Which One Matches Your Business Needs?
Choose Beehiiv If You Need ...
- User-friendly platform for beginners
If you are a beginner or small business owner looking for an easy-to-use platform to create and manage newsletters, Beehiiv is an excellent choice. Its intuitive interface and customizable templates make it accessible for users with limited technical skills.
- Comprehensive analytics for engagement
If you need detailed insights into your audience's engagement with your newsletters, Beehiiv provides comprehensive analytics that help you understand open rates, click-throughs, and more. This is ideal for content creators looking to optimize their email marketing strategy.
Choose Mailgun If You Need ...
- Advanced email infrastructure
If you are a business with complex email needs requiring advanced deliverability tools and robust API capabilities, Mailgun is the superior choice. Its powerful features ensure reliable email delivery and seamless integration with your applications.
- In-depth technical analytics
If you need in-depth technical insights into your email performance, Mailgun offers detailed analytics focused on deliverability and performance metrics. This is particularly beneficial for businesses with high email volumes and technical requirements.
Frequently Asked Questions
Which tool is better for beginners, Beehiiv or Mailgun?
What makes Mailgun a preferred choice for developers?
How does Beehiiv's analytics compare to Mailgun's?
Which platform offers better email deliverability?
Can Beehiiv handle large email volumes?
What are the key differences in automation features?
Anastasia Belyh
Anastasia Belyh is a senior tech writer with over 15 years of experience in marketing, sales, and business software. Having worked in investment banking, management consulting, and founded multiple companies, her in-depth knowledge and hands-on expertise make her software reviews authoritative, trustworthy, and highly practical for business decision-makers.
