AWeber vs Mailjet (2024 Comparison)
AWeber offers comprehensive email marketing features with excellent customer support. Its high deliverability rates and advanced automation make it a top choice for businesses looking to enhance their email marketing efforts.
- Comprehensive email automation features
- Excellent customer support
- High deliverability rates
- Limited collaboration tools
- Interface can feel outdated
Free plan?
YesStarting price
$12.49 per month
Mailjet provides a user-friendly interface with extensive integrations and strong collaboration tools. It's an ideal choice for teams looking to streamline their email marketing efforts and work together on projects.
- User-friendly interface
- Extensive integrations
- Strong collaboration tools
- Limited customer support
- Automation features less advanced
Free plan?
YesStarting price
$17 per monthWhat is AWeber?
AWeber is a comprehensive email marketing tool designed to help businesses of all sizes create and manage effective email campaigns. With its user-friendly interface, AWeber allows you to design visually appealing emails, automate follow-up sequences, and segment your audience for targeted messaging. It also offers robust analytics to track the performance of your campaigns, helping you make data-driven decisions. Whether you're a small business owner or a seasoned marketer, AWeber provides the tools you need to engage your audience and grow your business.
What is Mailjet?
Mailjet is a powerful email marketing platform that offers a range of features to help businesses streamline their email communication. With Mailjet, you can create responsive email designs, automate your email workflows, and personalize your messages for better engagement. It also provides real-time analytics to monitor the success of your campaigns and make necessary adjustments. Mailjet's collaborative features make it easy for teams to work together on email projects, making it an ideal choice for businesses looking to enhance their email marketing efforts.
Pros and Cons of AWeber vs Mailjet
Pros & Cons of AWeber
- AWeber offers a wide range of automation features that allow you to create complex workflows and engage your audience with personalized messages. This makes it an ideal choice for businesses looking to enhance their email marketing efforts.
- AWeber is known for its responsive and comprehensive customer support, offering 24/7 assistance via phone, email, and live chat. This ensures you have the help you need whenever you encounter issues.
- AWeber's deliverability rates are consistently high, ensuring your emails reach your audience's inbox. This provides peace of mind for businesses looking to improve their email marketing efforts.
- AWeber's collaboration features are not as extensive as some other tools, which can be a drawback for businesses with multiple team members involved in the email marketing process.
- AWeber's interface, while functional, can feel outdated compared to more modern tools. This may be a consideration for businesses looking for a more visually appealing platform.
Pros & Cons of Mailjet
- Mailjet's interface is designed with user-friendliness in mind, making it easy for beginners to get started with email marketing. This makes it an ideal choice for businesses looking for a straightforward tool.
- Mailjet offers a wide range of integrations with popular tools and platforms, making it easy to connect your email marketing efforts with other aspects of your business.
- Mailjet's collaboration tools are designed to make it easy for teams to work together on email projects. This feature is particularly useful for businesses with multiple team members involved in the email marketing process.
- Mailjet's customer support is more limited compared to some other tools, which can be a drawback for businesses that require responsive assistance.
- Mailjet's automation features, while functional, are not as advanced as some other tools. This may be a consideration for businesses looking for more robust automation capabilities.
AWeber vs Mailjet: At A Glance
Value to Price
AWeber offers a robust set of features at a competitive price, making it a great value for businesses looking to enhance their email marketing efforts. Its pricing structure is straightforward, allowing you to choose a plan that fits your budget. Mailjet, on the other hand, provides a more flexible pricing model, which can be beneficial for businesses with varying email needs. However, AWeber's comprehensive feature set gives it an edge in terms of value for money.
Ease of Use
Both AWeber and Mailjet are designed with user-friendliness in mind. AWeber's intuitive interface makes it easy for beginners to get started with email marketing, while Mailjet's drag-and-drop editor simplifies the email creation process. However, Mailjet's collaborative features make it slightly more user-friendly for teams working on email projects together. If you're looking for a tool that's easy to use, Mailjet might be the better choice.
Functionality
AWeber excels in functionality, offering a wide range of features such as automation, segmentation, and analytics. These features allow you to create targeted campaigns and track their performance effectively. Mailjet also offers similar functionalities, but AWeber's advanced automation capabilities give it an edge. If you need a tool with robust functionality, AWeber is the better option.
Scalability
Both AWeber and Mailjet are scalable solutions that can grow with your business. AWeber's flexible plans make it easy to upgrade as your email list expands, while Mailjet's pay-as-you-go model offers scalability for businesses with fluctuating email needs. However, AWeber's comprehensive feature set makes it a more scalable option for businesses looking to expand their email marketing efforts.
Integrations
Mailjet offers a wide range of integrations with popular tools and platforms, making it easy to connect your email marketing efforts with other aspects of your business. AWeber also provides integrations, but Mailjet's extensive library gives it an edge in this area. If integrations are a priority for you, Mailjet might be the better choice.
Customer Support
AWeber is known for its excellent customer support, offering 24/7 assistance via phone, email, and live chat. Mailjet also provides customer support, but its availability is more limited. If you value responsive and comprehensive customer support, AWeber is the better option.
Security
Both AWeber and Mailjet prioritize security, implementing measures to protect your data and ensure the safety of your email campaigns. AWeber's security features are robust, providing peace of mind for businesses handling sensitive information. Mailjet also offers strong security measures, but AWeber's reputation for reliability gives it an edge in this area.
Overall Rating
AWeber and Mailjet are both excellent email marketing tools, each with its own strengths. AWeber's comprehensive feature set and excellent customer support make it a top choice for businesses looking to enhance their email marketing efforts. Mailjet's user-friendly interface and extensive integrations make it a great option for teams looking to collaborate on email projects. Ultimately, the best choice depends on your specific needs and priorities.
AWeber vs Mailjet: A Detailed Breakdown of Key Features
Email Automation
AWeber's email automation capabilities are top-notch, allowing you to create complex workflows and automate your email marketing efforts with ease. This feature is particularly useful for businesses looking to engage their audience with personalized messages. Mailjet also offers automation features, but AWeber's advanced capabilities give it an edge. If you're looking for a tool with robust automation features, AWeber is the better choice.
Email Templates
Both AWeber and Mailjet offer a wide range of email templates to choose from, making it easy to create visually appealing emails. AWeber's templates are highly customizable, allowing you to tailor your emails to your brand's unique style. Mailjet's templates are also customizable, but its drag-and-drop editor makes it easier to create professional-looking emails. If you value ease of use, Mailjet might be the better choice.
Analytics and Reporting
AWeber provides comprehensive analytics and reporting features, allowing you to track the performance of your email campaigns and make data-driven decisions. Mailjet also offers robust analytics, but AWeber's detailed reports give it an edge. If you need a tool with advanced analytics capabilities, AWeber is the better option.
List Segmentation
AWeber's list segmentation features are highly effective, allowing you to target specific segments of your audience with personalized messages. This feature is particularly useful for businesses looking to improve their email marketing efforts. Mailjet also offers segmentation features, but AWeber's advanced capabilities give it an edge. If you need a tool with robust segmentation features, AWeber is the better choice.
Deliverability
Both AWeber and Mailjet prioritize deliverability, implementing measures to ensure your emails reach your audience's inbox. AWeber's deliverability rates are consistently high, providing peace of mind for businesses looking to improve their email marketing efforts. Mailjet also offers strong deliverability rates, but AWeber's reputation for reliability gives it an edge. If deliverability is a priority for you, AWeber is the better option.
Collaboration Tools
Mailjet's collaboration tools are designed to make it easy for teams to work together on email projects. This feature is particularly useful for businesses with multiple team members involved in the email marketing process. AWeber also offers collaboration features, but Mailjet's extensive tools give it an edge. If collaboration is a priority for you, Mailjet might be the better choice.
Pricing Comparison of AWeber and Mailjet
To assist you in making an informed choice, we’ve outlined the pricing plans and essential features of AWeber and Mailjet. This comparison will highlight the best option for your email marketing needs.
AWeber Pricing Plans
- 1 email list and 1 landing page for simple campaigns.
- 1 email automation to streamline basic workflows.
- Advanced analytics for tracking performance.
- Sales tracking with low transaction fees.
- 3 landing pages and 3 email automations for enhanced campaigns.
- 3 users for collaborative efforts.
- Advanced message analytics for deeper insights.
- Sales tracking with low transaction fees.
- Unlimited email lists and landing pages for flexibility.
- Unlimited custom segments for targeted marketing.
- Priority 24/7 support for immediate assistance.
- Advanced reporting and analytics for strategic insights.
- Unlimited email automations for complex workflows.
- Personalized account management for tailored support.
- Advanced landing page features for optimized conversions.
- Sales tracking with low transaction fees.
Mailjet Pricing Plans
- Access to APIs, SMTP Relay, and Webhooks for integration.
- Utilize the Advanced Email Editor for crafting emails.
- Basic statistics to track email performance.
- Form Builder for creating sign-up forms.
- Unlimited contacts for extensive email campaigns.
- Online customer support for assistance.
- No Mailjet logo on your emails for branding.
- 500 email previews and address validations per month.
- Marketing automation to streamline campaigns.
- Dynamic content and A/B testing for optimization.
- Landing pages and real-time collaboration on templates.
- Priority support with chat and phone options.
- Dedicated technical account manager for support.
- Comprehensive onboarding and training sessions.
- Custom number of users and advanced permissions.
- Strategic deliverability consulting and reports.
Our Rating Methodology
We thoroughly test each email marketing tool, evaluating key features like automation, deliverability, and integrations. We also analyze user reviews to ensure our recommendations fit your needs. Each of the seven evaluation factors is weighted by importance to provide an accurate final rating, helping you avoid poor-quality tools and make informed decisions.
AWeber or Mailjet: Which One Matches Your Business Needs?
Choose AWeber If You Need ...
- Advanced email automation features
If you need a tool with advanced email automation features, AWeber is the better choice. Its comprehensive automation capabilities allow you to create complex workflows and engage your audience with personalized messages, making it an ideal choice for businesses looking to enhance their email marketing efforts.
- Excellent customer support
If you value excellent customer support, AWeber is the better option. Its responsive and comprehensive support team is available 24/7 via phone, email, and live chat, ensuring you have the help you need whenever you encounter issues.
Choose Mailjet If You Need ...
- User-friendly interface
If you're looking for a tool with a user-friendly interface, Mailjet might be the better choice. Its intuitive design makes it easy for beginners to get started with email marketing, making it an ideal choice for businesses looking for a straightforward tool.
- Strong collaboration tools
If you need a tool with strong collaboration tools, Mailjet is the better option. Its extensive collaboration features make it easy for teams to work together on email projects, making it an ideal choice for businesses with multiple team members involved in the email marketing process.
Frequently Asked Questions
Which tool offers better email automation features?
Which tool is more user-friendly?
Which tool offers better customer support?
Which tool has better deliverability rates?
Which tool offers more integrations?
Which tool is better for collaboration?
Anastasia Belyh
Anastasia Belyh is a senior tech writer with over 15 years of experience in marketing, sales, and business software. Having worked in investment banking, management consulting, and founded multiple companies, her in-depth knowledge and hands-on expertise make her software reviews authoritative, trustworthy, and highly practical for business decision-makers.
