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Attio vs Apptivo (2024 Comparison)

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Author

Anastasia Belyh

Last Update

Nov 07, 2024

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Excellent Value For Price
4.3

0

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Attio

Attio offers a modern CRM platform with advanced collaboration features and data-driven insights. Its customizable workflows make it a versatile choice for businesses looking to enhance their customer engagement strategies.

  • Advanced collaboration features
  • Data-driven insights
  • Customizable workflows
  • Limited integrations
  • Higher learning curve

Free plan?

Yes

Starting price

$29 per month per user
Excellent Value For Price
4.5

0

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Apptivo

Apptivo provides a comprehensive CRM solution with a user-friendly interface and scalable features. Its robust functionality makes it an ideal choice for businesses looking for an all-in-one CRM platform.

  • Comprehensive CRM features
  • User-friendly interface
  • Scalable solution
  • Limited data insights
  • Basic collaboration tools

Free plan?

Yes

Starting price

$20 per month per user

What is Attio?

Attio is a modern CRM platform designed to streamline customer relationship management with a focus on collaboration and data-driven insights. It offers a user-friendly interface that allows teams to manage contacts, track interactions, and analyze customer data efficiently. Attio's customizable workflows and integrations with popular tools make it a versatile choice for businesses looking to enhance their customer engagement strategies. Whether you're a small business or a large enterprise, Attio helps you stay organized and make informed decisions by providing a comprehensive view of your customer interactions.

What is Apptivo?

Apptivo is a comprehensive CRM solution that caters to businesses of all sizes, offering a suite of tools to manage customer relationships, sales, and marketing efforts. With its intuitive interface and robust features, Apptivo helps businesses streamline their operations, improve customer engagement, and drive growth. From lead management to project tracking, Apptivo provides a centralized platform for managing all aspects of customer interactions. Its flexibility and scalability make it an ideal choice for businesses looking to optimize their CRM processes and achieve better results.

Pros and Cons of Attio vs Apptivo

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Pros & Cons of Attio

Advanced collaboration features
  • Attio excels in providing advanced collaboration features that enhance team productivity. With shared workspaces and real-time updates, teams can work together seamlessly, making it an ideal choice for businesses that prioritize collaboration.
Data-driven insights
  • Attio offers powerful data-driven insights that help businesses make informed decisions. By analyzing customer data, Attio provides valuable insights that can drive growth and improve customer engagement.
Customizable workflows
  • Attio's customizable workflows allow businesses to tailor the CRM to their specific needs. With options like custom fields and workflows, Attio provides a flexible solution that can adapt to any business process.
Limited integrations
  • Attio's integration options are limited compared to other CRM solutions. While it offers essential integrations, businesses that rely heavily on third-party tools may find Attio's options lacking.
Higher learning curve
  • Attio's advanced features may require a higher learning curve for some users. While the platform is user-friendly, businesses with less technical expertise may need additional training to fully leverage its capabilities.
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Pros & Cons of Apptivo

Comprehensive CRM features
  • Apptivo offers a comprehensive suite of CRM features that cover everything from lead management to project tracking. Its robust functionality makes it an ideal choice for businesses looking for an all-in-one CRM solution.
User-friendly interface
  • Apptivo's user-friendly interface makes it easy for businesses to get started with the platform. With intuitive navigation and a clean design, Apptivo provides a smooth onboarding experience for new users.
Scalable solution
  • Apptivo's scalable solution is designed to grow alongside your business. With flexible pricing plans and extensive features, Apptivo can adapt to the changing needs of your business, making it a great choice for long-term growth.
Limited data insights
  • Apptivo's data insights capabilities are limited compared to other CRM solutions. While it offers basic insights, businesses that require advanced data analysis may find Apptivo's options lacking.
Basic collaboration tools
  • Apptivo's collaboration tools are basic compared to other CRM solutions. While it offers essential features, businesses that prioritize collaboration may find Apptivo's options insufficient.

Attio vs Apptivo: At A Glance

Decision FactorAttioApptivo
Value to Price
Good4.2
Excellent4.5
Ease of Use
Excellent4.3
Excellent4.6
Functionality
Excellent4.4
Excellent4.7
Scalability
Excellent4.3
Excellent4.6
Integrations
Good4.2
Excellent4.5
Customer Support
Excellent4.3
Excellent4.6
Security
Excellent4.4
Excellent4.7
Overall Rating
Excellent4.3
Excellent4.5

Attio vs Apptivo: A Detailed Breakdown of Key Features

FeaturesAttioApptivo
Contact Management
Excellent4.3
Excellent4.6
Lead Management
Good4.2
Excellent4.7
Project Tracking
Good4.1
Excellent4.5
Collaboration Tools
Excellent4.4
Excellent4.3
Data Insights
Excellent4.5
Excellent4.4
Customization Options
Excellent4.3
Excellent4.6

Contact Management

When it comes to contact management, Apptivo offers a more comprehensive solution compared to Attio. Apptivo's contact management features are robust, allowing you to easily organize and track all your customer interactions. Attio, while offering solid contact management capabilities, focuses more on collaboration and data insights. If you need a CRM with strong contact management features, Apptivo is the better choice.

Lead Management

In terms of lead management, Apptivo excels with its advanced features and intuitive interface. Apptivo's lead management tools are designed to help you efficiently track and nurture leads throughout the sales process. Attio, while offering basic lead management capabilities, is more focused on collaboration and data insights. If lead management is a priority, Apptivo is the superior option.

Project Tracking

Both Attio and Apptivo offer project tracking features, but Apptivo provides a more comprehensive solution. Apptivo's project tracking tools are designed to help you manage projects from start to finish, with features like task management and progress tracking. Attio, while offering basic project tracking capabilities, is more focused on collaboration and data insights. If project tracking is important to you, Apptivo is the better choice.

Collaboration Tools

When it comes to collaboration tools, Attio takes the lead with its focus on team collaboration and data-driven insights. Attio's collaboration features are designed to help teams work together more effectively, with tools like shared workspaces and real-time updates. Apptivo, while offering solid collaboration tools, is more focused on CRM functionality. If collaboration is a priority, Attio is the better choice.

Data Insights

Both Attio and Apptivo offer data insights features, but Attio provides a more comprehensive solution. Attio's data insights tools are designed to help you analyze customer data and make informed decisions. Apptivo, while offering basic data insights capabilities, is more focused on CRM functionality. If data insights are important to you, Attio is the better choice.

Customization Options

When it comes to customization options, Apptivo offers a more flexible solution compared to Attio. Apptivo's customization features allow you to tailor the CRM to your specific needs, with options like custom fields and workflows. Attio, while offering solid customization capabilities, is more focused on collaboration and data insights. If customization is a priority, Apptivo is the better choice.

Pricing Comparison of Attio and Apptivo

To assist you in making an informed choice, we’ve outlined the pricing plans and essential features of Attio and Apptivo. This comparison will highlight the best option for managing your customer relationships.

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Attio Pricing Plans

Free
For very small teams
$0

per month per user

Get Startedright_arrow
Free includes:
  • Automatic data enrichment to enhance data quality.
  • Up to 3 seats for small teams.
  • Basic email and calendar sync for one account per user.
  • Essential communication intelligence for basic insights.
Plus
For growing teams
$29

per month per user

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Includes Free, plus:
  • Enhanced email sending capabilities for better outreach.
  • No seat limits for growing teams.
  • Standard communication intelligence for improved insights.
  • Up to 20 reports for detailed analysis.
Pro
For scaling businesses
$59

per month per user

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Includes Plus, plus:
  • Advanced data enrichment for comprehensive insights.
  • Priority support for quick issue resolution.
  • Up to 100 reports for extensive analysis.
  • Advanced communication intelligence for strategic insights.
Enterprise
For large organizations
$119

per month per user

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Includes Pro, plus:
  • SAML and SSO for enhanced security.
  • Custom billing options for flexibility.
  • Advanced admin tools for better management.
  • 3+ email accounts per user for extensive communication.
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Apptivo Pricing Plans

Lite
For small sales teams
$20

per month per user

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Lite includes:
  • Customize up to 100 fields per app for tailored data management.
  • Integrate with third-party services for enhanced functionality.
  • Access 24x7 support for uninterrupted assistance.
  • Utilize 25 workflows to automate routine tasks.
Premium
For fast-growing teams
$30

per month per user

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Includes Lite, plus:
  • Customize up to 250 fields per app for detailed data capture.
  • Utilize 75 workflows to streamline business processes.
  • Create 25 custom dashboards for insightful data visualization.
  • Send up to 3000 emails per user per month for marketing.
Ultimate
For large teams
$50

per month per user

Try For Freeright_arrow
Includes Premium, plus:
  • Customize up to 350 fields per app for advanced data management.
  • Utilize 150 workflows for complex automation needs.
  • Create 50 custom dashboards for detailed reporting.
  • Send up to 5000 emails per user per month for campaigns.
Enterprise
For enterprise organizations
Contact sales
Request Pricingright_arrow
Includes Ultimate, plus:
  • Customize up to 500 fields per app for comprehensive data handling.
  • Utilize 300 workflows for extensive automation.
  • Create 100 custom dashboards for in-depth analysis.
  • Receive dedicated account management for personalized support.

Our Rating Methodology

We thoroughly evaluate each CRM tool, focusing on key factors like functionality, ease of use, and scalability. By analyzing user reviews and conducting in-depth testing, we ensure our recommendations fit your needs. Each factor is weighted by importance to provide an accurate final rating, helping you make informed decisions.

Decision FactorScoring Weight
Value to Price
20%
20%
Ease of Use
20%
15%
Functionality
20%
25%
Scalability
20%
15%
Integrations
20%
10%
Customer Support
20%
10%
Security
20%
5%

Attio or Apptivo: Which One Matches Your Business Needs?

Choose Attio If You Need ...

  • Advanced collaboration features

    If you are a business that prioritizes collaboration and teamwork, Attio's advanced collaboration features make it the ideal choice. With shared workspaces and real-time updates, Attio enhances team productivity and communication.

  • Data-driven insights

    If you need a CRM that provides powerful data-driven insights, Attio is the better choice. Its data analysis tools help you make informed decisions and drive growth by providing valuable insights into customer behavior.

Choose Apptivo If You Need ...

  • Comprehensive CRM features

    If you are looking for a CRM with a comprehensive suite of features, Apptivo is the superior option. Its robust functionality covers everything from lead management to project tracking, making it an all-in-one solution.

  • User-friendly interface

    If ease of use is a priority, Apptivo's user-friendly interface makes it the better choice. With intuitive navigation and a clean design, Apptivo provides a smooth onboarding experience for new users.

Frequently Asked Questions

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Author

Anastasia Belyh

Anastasia Belyh is a senior tech writer with over 15 years of experience in marketing, sales, and business software. Having worked in investment banking, management consulting, and founded multiple companies, her in-depth knowledge and hands-on expertise make her software reviews authoritative, trustworthy, and highly practical for business decision-makers.