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Asana vs Craft.io (2025 Comparison)

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Author

Anastasia Belyh

Last Update

Jan 07, 2025

We earn a commission from partner links on Keevee. Commissions do not affect our editor's opinions or evaluations.

Excellent Value For Price
4.6

0

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Asana

Asana offers a comprehensive suite of project management features, making it a versatile choice for teams of all sizes. Its user-friendly interface and wide range of integrations enhance productivity.

  • Comprehensive project management features.
  • User-friendly interface and design.
  • Wide range of integrations available.
  • Can be overwhelming for new users.
  • Limited advanced product management tools.

Free plan?

Yes

Starting price

$10.99 per month per user
Excellent Value For Price
4.4

0

Craft.io

Craft.io provides specialized product management features, including roadmapping and user story mapping, making it an ideal choice for product-focused teams seeking advanced tools.

  • Specialized product management features.
  • Excellent roadmapping and backlog tools.
  • User story mapping capabilities.
  • Higher learning curve for new users.
  • Less versatile for non-product teams.

Free plan?

Yes

Starting price

$19 per month per editor

What is Asana?

Asana is a powerful project management tool designed to help teams organize, track, and manage their work. It offers a user-friendly interface with features like task assignments, project timelines, and progress tracking. Asana helps teams collaborate effectively by providing a centralized platform for communication and task management. Whether you're managing a small team or a large organization, Asana's flexibility and integrations with other tools make it an essential part of daily operations, ensuring that everyone stays on the same page and projects are completed on time.

What is Craft.io?

Craft.io is a comprehensive product management platform that empowers teams to plan, prioritize, and execute their product strategies effectively. It offers features like roadmapping, backlog management, and user story mapping, making it an ideal choice for product managers and development teams. Craft.io helps streamline the product development process by providing a clear overview of tasks and priorities, ensuring that teams can focus on delivering high-quality products. With its intuitive interface and robust collaboration tools, Craft.io is a valuable asset for any team looking to enhance their product management capabilities.

Pros and Cons of Asana vs Craft.io

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Pros & Cons of Asana

Comprehensive project management features
  • Asana offers a wide range of project management features, including task assignments, timelines, and reporting tools, making it a versatile choice for teams of all sizes.
User-friendly interface and design
  • Asana's intuitive interface and design make it easy for teams to get started quickly, reducing the learning curve and enhancing productivity.
Wide range of integrations available
  • Asana integrates with popular tools like Slack, Google Drive, and Microsoft Teams, enhancing its functionality and making it a versatile choice for teams.
Can be overwhelming for new users
  • Asana's extensive features can be overwhelming for new users, requiring time and effort to fully understand and utilize its capabilities.
Limited advanced product management tools
  • While Asana offers basic product management features, it lacks the advanced tools and functionalities that specialized product management platforms provide.

Pros & Cons of Craft.io

Specialized product management features
  • Craft.io offers specialized product management features, including roadmapping, backlog management, and user story mapping, making it an ideal choice for product-focused teams.
Excellent roadmapping and backlog tools
  • Craft.io provides excellent roadmapping and backlog management tools, allowing teams to plan and prioritize tasks effectively and efficiently.
User story mapping capabilities
  • Craft.io's user story mapping capabilities help teams visualize and plan user stories, enhancing the product development process and ensuring high-quality outcomes.
Higher learning curve for new users
  • Craft.io's specialized features may require a higher learning curve for new users, necessitating time and effort to fully understand and utilize its capabilities.
Less versatile for non-product teams
  • Craft.io's focus on product management makes it less versatile for teams that require broader project management functionalities.

Asana vs Craft.io: At A Glance

Decision FactorAsanaCraft.io
Value to Price
Excellent4.5
Excellent4.3
Ease of Use
Excellent4.7
Excellent4.5
Functionality
Excellent4.6
Excellent4.4
Scalability
Excellent4.6
Excellent4.5
Integrations
Excellent4.7
Excellent4.4
Customer Support
Excellent4.5
Excellent4.3
Security
Excellent4.6
Excellent4.4
Overall Rating
Excellent4.6
Excellent4.4

Value to Price

Asana offers a robust set of features at a competitive price, making it a great value for teams of all sizes. Its extensive integrations and customizable workflows provide excellent value for money. Craft.io, while slightly more expensive, offers specialized tools for product management, which can be invaluable for teams focused on product development. If you're looking for a cost-effective solution with a broad range of features, Asana is the better choice.

Ease of Use

Asana's intuitive interface and user-friendly design make it easy for teams to get started quickly. Its drag-and-drop functionality and clear task management features are particularly appreciated by users. Craft.io also offers a user-friendly experience, but its specialized features may require a bit more time to master. If ease of use is a priority, Asana is the more straightforward option.

Functionality

Asana excels in providing a wide range of functionalities, from task management to project tracking and reporting. Its versatility makes it suitable for various industries and team sizes. Craft.io, on the other hand, focuses on product management functionalities, offering tools like roadmapping and backlog management. If your primary need is comprehensive project management, Asana is the better fit.

Scalability

Asana is designed to scale with your team, offering features that support both small teams and large organizations. Its ability to handle complex projects and workflows makes it a scalable solution. Craft.io also offers scalability, particularly for product-focused teams, but may not be as versatile for other types of projects. If scalability across different project types is important, Asana is the more adaptable choice.

Integrations

Asana offers a wide range of integrations with popular tools like Slack, Google Drive, and Microsoft Teams, enhancing its functionality and making it a versatile choice for teams. Craft.io also provides integrations, but its focus is more on product management tools. If you need extensive integrations with various tools, Asana is the more comprehensive option.

Customer Support

Asana provides reliable customer support with various resources, including a knowledge base, community forums, and direct support options. Craft.io also offers customer support, but users have noted that response times can vary. If consistent and responsive customer support is a priority, Asana is the more dependable choice.

Security

Asana prioritizes security with features like data encryption and regular security audits, ensuring that your data is protected. Craft.io also offers security measures, but Asana's established reputation and comprehensive security protocols make it a more secure option. If security is a top concern, Asana provides peace of mind.

Overall Rating

Asana's overall rating reflects its versatility, ease of use, and comprehensive feature set, making it a top choice for project management. Craft.io, while slightly lower in overall rating, excels in product management features, making it a strong contender for product-focused teams. If you're looking for a well-rounded project management tool, Asana is the superior choice.

Asana vs Craft.io: A Detailed Breakdown of Key Features

FeaturesAsanaCraft.io
Task Management
Excellent4.8
Excellent4.5
Project Tracking
Excellent4.7
Excellent4.6
Collaboration Tools
Excellent4.6
Excellent4.4
Roadmapping
Excellent4.5
Excellent4.7
Backlog Management
Excellent4.4
Excellent4.6
User Story Mapping
Excellent4.3
Excellent4.7

Task Management

Asana excels in task management with its intuitive interface and robust features. You can easily assign tasks, set deadlines, and track progress, making it a favorite among teams. Craft.io also offers task management capabilities, but its focus is more on product management tasks. If your primary need is efficient task management across various projects, Asana is the better choice.

Project Tracking

Asana provides comprehensive project tracking tools, allowing you to monitor progress and identify bottlenecks. Its visual timelines and reporting features are particularly useful. Craft.io offers project tracking as well, but its strength lies in product development tracking. If you need a versatile project tracking tool, Asana is the more suitable option.

Collaboration Tools

Asana's collaboration tools facilitate seamless communication and teamwork. With features like comments, file sharing, and team discussions, it enhances team collaboration. Craft.io also offers collaboration tools, but they are more tailored to product management teams. If collaboration across diverse teams is important, Asana is the more comprehensive choice.

Roadmapping

Craft.io shines in roadmapping, providing detailed tools for planning and visualizing product strategies. Asana offers roadmapping features as well, but they are not as specialized. If your focus is on detailed product roadmapping, Craft.io is the better option.

Backlog Management

Craft.io offers robust backlog management tools, making it easy to prioritize and organize tasks. Asana provides backlog management as well, but its focus is broader. If backlog management is a key requirement, Craft.io is the more specialized choice.

User Story Mapping

Craft.io excels in user story mapping, offering tools that help teams visualize and plan user stories effectively. Asana provides user story mapping features, but they are not as advanced. If user story mapping is crucial for your team, Craft.io is the superior option.

Pricing Comparison of Asana and Craft.io

To assist you in making an informed choice, we’ve outlined the pricing plans and essential features of Asana and Craft.io. This comparison will highlight the best option for managing your projects and product strategies.

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Asana Pricing Plans

Personal
For Individuals
$0

Free forever

Get Startedright_arrow
Personal includes:
  • Collaborate with up to 10 teammates seamlessly.
  • Unlimited tasks, projects, and messages for efficiency.
  • Access to iOS and Android mobile apps for flexibility.
  • Basic search filters and status updates for clarity.
Starter
For Small Businesses
$10.99

per month per user

Try For Freeright_arrow
Includes Personal, plus:
  • Timeline and Gantt view for project tracking.
  • Asana AI and Workflow Builder for automation.
  • Advanced search and global custom fields for precision.
  • 250 Automations per month to streamline tasks.
Advanced
For Large Enterprises
$24.99

per month per user

Try For Freeright_arrow
Includes Starter, plus:
  • 25,000 Automations per month for extensive automation.
  • Advanced reporting and time tracking for insights.
  • Forms branching and customization for tailored workflows.
  • Scaled security and approvals for enhanced protection.
Enterprise
For Complex Organizations
Contact sales
Request Pricingright_arrow
Includes Advanced, plus:
  • Advanced integrations with Salesforce, Tableau, and Power BI.
  • Resource management and workflow bundles for efficiency.
  • SAML and SCIM for secure user management.
  • Custom branding and premium support for personalization.
Enterprise+
For Compliance-Driven Firms
Contact sales
Request Pricingright_arrow
Includes Enterprise, plus:
  • SIEM and DLP integration support for security.
  • eDiscovery and archiving integration for compliance.
  • Enterprise key management and HIPAA compliance.
  • Data residency options for global data management.

Craft.io Pricing Plans

Starter
For Small Businesses
$19

per month per editor

Try For Freeright_arrow
Starter includes:
  • Single workspace to manage all your projects efficiently.
  • Craft roadmaps to visualize your product development journey.
  • Backlog management and prioritization for streamlined workflows.
  • Integration with development tools for seamless 2-way sync.
Pro
For Product Teams
$79

per month per editor

Try For Freeright_arrow
Includes Starter, plus:
  • Unlimited custom fields to tailor your data organization.
  • Design tools integrations for enhanced creative workflows.
  • Automated progress tracking to monitor project milestones.
  • LiveShare feature for real-time collaboration and presentations.
Enterprise
For Large Enterprises
Contact sales
Request Pricingright_arrow
Includes Pro, plus:
  • Product portfolio management for overseeing multiple projects.
  • Enterprise-level security and privacy with audit logs and SAML.
  • Dedicated customer success manager for personalized support.
  • Bespoke onboarding and training sessions for smooth transitions.

Our Rating Methodology

We thoroughly evaluate each project management tool, focusing on key aspects like functionality, ease of use, and scalability. By analyzing user feedback and expert reviews, we ensure our recommendations are reliable. Each factor is weighted by importance to deliver an accurate final rating, helping you make informed decisions.

Decision FactorScoring Weight
Value to Price
20%
20%
Ease of Use
20%
15%
Functionality
20%
25%
Scalability
20%
15%
Integrations
20%
10%
Customer Support
20%
10%
Security
20%
5%

Asana or Craft.io: Which One Matches Your Business Needs?

Choose Asana If You Need ...

  • Versatile project management tool

    If you need a versatile project management tool that offers comprehensive features and a user-friendly interface, Asana is the ideal choice. Its wide range of integrations and scalability make it suitable for teams of all sizes.

  • Comprehensive task management

    If you require comprehensive task management capabilities with intuitive design and robust features, Asana is the better option. Its ability to handle various projects and tasks makes it a favorite among teams.

Choose Craft.io If You Need ...

  • Advanced product management tools

    If you need advanced product management tools with specialized features like roadmapping and user story mapping, Craft.io is the superior choice. Its focus on product development makes it ideal for product-focused teams.

  • Detailed roadmapping capabilities

    If you require detailed roadmapping capabilities to plan and visualize product strategies, Craft.io is the better option. Its robust tools and user-friendly interface make it a valuable asset for product managers.

Frequently Asked Questions

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Author

Anastasia Belyh

Anastasia Belyh is a senior tech writer with over 15 years of experience in marketing, sales, and business software. Having worked in investment banking, management consulting, and founded multiple companies, her in-depth knowledge and hands-on expertise make her software reviews authoritative, trustworthy, and highly practical for business decision-makers.